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Campaign taxonomy generator

Use this page to generate taxonomy for paid media campaigns according to our global campaign naming guidelines.
If you have any questions or experience any issues with this tool, please reach out to Søren Dinesen (sodin@arlafoods.com).

Market

Select Market from the dropdown

Brand

Select Brand from the dropdown

Campaign name

The campaign name should align with the specific toolkit name to ensure consistency across all materials.

Year

Select the year of the campaign

Start week

Select the start week of the campaign

End week

Select the end week of the campaign

Campaign Objective

Select Campaign Objective from the dropdown

Free text (optional)

Enter Free text (optional)

PO Number (optional)

PO Number must be 10 character long number

Save the link to the current view

Copy the URL to share or save the current taxonomy selections

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